Roberto Mauro
General Manager EMEA
Identification Solutions
As the general manager of the Identification Solutions EMEA team, Roberto is responsible for executing the company's global strategy, connecting the physical with the digital in the Retail, Food and Logistics markets.
With over 25 years of experience at the intersection of communication technology, automation, and digitization, Roberto continues to excel in helping clients navigate the complexities of digital transformation, enabling them to capture sustainable value and operate more efficiently. He has consistently delivered solutions that empower businesses to thrive in an increasingly digitized and automated landscape using barcode technology, RFID and automated Labeling systems.
Roberto's leadership philosophy is rooted in collaboration, transparency, and a relentless focus on clients’ success. His belief in fostering an environment where teams are empowered to innovate and make a meaningful impact contributes to his strong leadership capabilities.
Roberto holds a degree in Business Administration from the University of Münster, Germany, and is fluent in German, Italian, Spanish and English.